When deciding whether you should join a podcast network, you must examine the benefits you will receive from joining other podcasters in the network. Generally speaking, joining a podcast network should help your show grow faster.
Below are some of the most common reasons that podcasters decide to join CPN:
- Networking opportunities
- Revenue from podcast ads
- Audience expansion
- Marketing assistance
- Ability to promote other podcasters and be promoted by others
- Branding your podcast as one of a larger group of related show
- Joining a team of like-minded podcast professionals
So, is it worth it? Does the strength-in-numbers theory actually pan out for most podcasters? As with most everything in life, what you get out of your podcast network depends to a large extent on the efforts that you put into it. Joining a podcast network doesn’t magically add zeros to your bank account, but many podcasters have found success when they invest their time and efforts into their networks.